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AII-1002-12709
ConfirmedA court, a regulator or the organization itself has stated the core facts, or the record cites a court or regulator source.

Deepfake video impersonating Thai PBS anchors circulated on Facebook to solicit investment

A Facebook page circulated a deepfake video impersonating Thai PBS news anchors and prominent business figures to solicit investments in a scheme called CRYSTALLUM AI. The video used a former NHK World news anchor's likeness and Thai PBS branding without authorization, reaching over 1,200 people.

28 August 2025 ยท Facebook ยท Fraud, scams and manipulation
28 August 2025
AII-1002-12709View source โ†—
Quick facts
Category
Fraud, scams and manipulation
Country
Thailand
Source
thaipbs.or.th
Date
28 August 2025
Drafted by
Raidu Incident Detection

What happened

A Facebook page named 'Muscle Merge' published a video using the Thai PBS World Tonight logo that impersonated news anchors and business figures using AI deepfake technology to solicit investment in a scheme called CRYSTALLUM AI. The video showed an interview with Toss Chirathivat, Executive Chairman of Central Group, and Kalin Sarasin, Honorary Chairman of the Thai Chamber of Commerce and Board of Trade of Thailand.

The deepfake featured Patchari Raksawong, a former NHK World news anchor, who stated she has never been an anchor for Thai PBS and has only appeared on English teaching programs. Ms. Raksawong believes the video was created from an old news report about a flood from 2013 that she had made for NHK and was found on the internet.

Reported impact

The video received over 1,200 likes on Facebook and was distributed through Facebook ads. Victims warned others not to be fooled, as it could lead to financial losses and fraud.

Index analysis

Thai PBS Verify identified the deepfake as impersonating well-known figures and using the Thai PBS World Tonight branding without authorization to enhance credibility.

Classification

Category
Fraud, scams and manipulation
Country
Thailand
Harm status
Potential harm
Intent
Intentional
Timing
Unknown
Harm types
Economic or property, Reputational, Public interest
Harmed
Consumers, Business
Failure modes
Deepfake video, Manipulation or dark pattern
Consequences
None recorded
AI systems
AI deepfake technology

Sources and evidence

This record was researched and written by the Index, based on the following original reporting.

thaipbs.or.th
Deepfake video impersonating Thai PBS anchors circulated on Facebook to solicit investment
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