Greek Singer Alkistis Protopsalti Targeted by AI-Generated Deepfake Scam

What happened

An AI-generated deepfake video was distributed online depicting Greek singer Alkistis Protopsalti without her consent, showing her endorsing products for fraudulent purposes.

Protopsalti heard herself in the fake video promoting products and immediately reported the incident to her lawyers and the Greek Cyber Crime Directorate, while also posting on Instagram demanding the video's removal.

Reported impact

The deepfake was created to deceive consumers into sending money for fake products.

Governance controls

Protopsalti took immediate action by alerting legal counsel and filing a complaint with the Greek Cyber Crime Directorate.

Classification

Organizations

Δίωξη Ηλεκτρονικού Εγκλήματος (Greek Cyber Crime Directorate) (regulator), Alkistis Protopsalti (victim)

Category

Fraud, scams and manipulation

Industry

Media, social platforms and marketing

Country

Greece

Harm status

Potential harm

Intent

Intentional

Timing

Unknown

Harm types

Reputational, Economic or property

Harmed

Consumers

Failure modes

Deepfake video, Manipulation or dark pattern

AI systems

Unidentified deepfake video generation system

Sources and evidence