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Deepfake Videos Falsely Show Indian Finance Minister Endorsing Investment Scam

Deepfake videos using AI technology were spread on Facebook falsely showing India's Finance Minister Nirmala Sitharaman endorsing fraudulent investment platforms promising unrealistic returns. The Press Information Bureau's Fact Check team officially identified the videos as digitally altered scams and warned the public not to trust the schemes.

18 August 2025 Β· Press Information Bureau Β· Misinformation and synthetic media
18 August 2025
AII-1002-107292 sources ↓
Quick facts
Category
Misinformation and synthetic media
Country
India
Source
Asianet News Network Pvt Ltd
Date
18 August 2025
Drafted by
Raidu Incident Detection

What happened

Deepfake videos circulating on Facebook falsely show Finance Minister Nirmala Sitharaman endorsing investment schemes promising returns as high as 3x per day or 100x per month from initial investments of Rs 21,000 to Rs 22,000.

One video falsely depicts Sitharaman promoting the 'QuantumAI' investment platform, while another shows her in an interview claiming investors can make Rs 10 lakh to Rs 20 lakh monthly. The videos also contain false claims attributing support to business leaders Narayana Murthy and Mukesh Ambani.

Reported impact

The Press Information Bureau's Fact Check team identified the videos as digitally altered using AI tools designed to deceive the public and steal money by misusing the minister's image and voice.

Index analysis

The scam exploits artificial intelligence to create synthetic videos with realistic-looking deepfakes, combining video manipulation with voice cloning to impersonate a government official and falsely endorse fraudulent investment schemes.

Governance controls

The PIB Fact Check division debunked the videos and clarified that no such government schemes exist and that the Finance Minister has not launched or endorsed any such programs.

Classification

Category
Misinformation and synthetic media
Industry
Media, social platforms and marketing
Country
India
Harm status
Potential harm
Intent
Intentional
Timing
Unknown
Harm types
Economic or property, Reputational, Public interest
Harmed
Consumers, Government
Failure modes
Deepfake video, Voice clone, Manipulation or dark pattern
Consequences
None recorded
AI systems
AI deepfake video generation

Sources and evidence

This record was researched and written by the Index, based on the following original reporting.

Asianet News Network Pvt Ltd
Fact Check: No, Finance Minister Did NOT Endorse Rs 22,000 Daily Income Plan; The Viral Video Is FAKE
18 August 2025
Economic Times
PIB Fact Check: Has Finance Minister launched scheme promising Rs 20 lakh income from Rs 20,000 investment? Know what PIB says - The Economic Times
19 August 2025
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