Skip to content
Submit incident
AII-1002-02929
ConfirmedA court, a regulator or the organization itself has stated the core facts, or the record cites a court or regulator source.

Amazon Removes AI-Generated Biographies of Scottish Politicians

AI-generated biographies of Scottish National Party politicians containing false biographical claims were sold on Amazon before the retailer removed them following media reports. Experts warned the content could be used to spread disinformation ahead of upcoming elections.

8 July 2025 Β· Amazon Β· Misinformation and synthetic media
8 July 2025
AII-1002-029292 sources ↓
Quick facts
Category
Misinformation and synthetic media
Country
United Kingdom
Source
BBC
Date
8 July 2025
Drafted by
Raidu Incident Detection

What happened

AI-generated biographies of SNP politicians John Swinney, Nicola Sturgeon and Humza Yousaf were listed for sale on Amazon. A book about Swinney falsely claimed he was born in Ohio to a Polish mother named Kazimiera and had been a teacher, none of which is true. Other books contained false claims about Sturgeon and Yousaf's families, grammatical errors and bizarre sentence formulations.

Amazon removed the books after the Times reported on their false claims and the BBC inquired about them. The firm said it removed books that violated its content guidelines.

Reported impact

Readers described one book as 'terrible' and lacking 'any detail or substance', with an average rating of 1.3 out of five stars. Concerns were raised that AI-generated biographies could be used to undermine the reputation of political candidates before Scotland's 2026 Holyrood election.

Index analysis

According to the Alan Turing Institute, generative AI allows users to automate creation of full-length books about politicians. Text-based AI content lacks the obvious cues present in videos or images, making it harder for readers to identify fabricated biographies and increasing their potential persuasive effect.

Governance controls

Amazon has content guidelines against such material and removed books in violation of them when notified.

Classification

Category
Misinformation and synthetic media
Industry
Media, social platforms and marketing
Country
United Kingdom
Harm status
Potential harm
Intent
Unknown
Timing
Post-deployment
Harm types
Public interest, Reputational
Harmed
Government, Civil society
Failure modes
Hallucination, Content moderation failure
Consequences
Content removal
AI systems
Generative AI text generation system

Sources and evidence

This record was researched and written by the Index, based on the following original reporting.

BBC
Amazon removes AI biographies of SNP politicians
8 July 2025
Daily Record
Fake AI biographies of Nicola Sturgeon and John Swinney removed from Amazon - Daily Record
8 July 2025