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AII-1001-39971
ReportedReported by fewer than three independent publishers, with no official finding.

AI-cloned voices indistinguishable from real voices in study

A study published in PLoS One found that most people cannot distinguish between AI-cloned voices and real human voices, with 58 percent incorrectly identifying cloned voices as authentic. Researchers noted that commercial voice cloning tools are widely available and can be misused for fraud and impersonation without technical expertise.

12 October 2025 · OpenAI · Fraud, scams and manipulation
12 October 2025
AII-1001-399712 sources ↓
Quick facts
Category
Fraud, scams and manipulation
Country
United Kingdom
Source
Srpskainfo
Date
12 October 2025
Drafted by
Raidu Incident Detection

What happened

Researchers at Queen Mary University of London conducted a study published in PLoS One where participants listened to 80 voice samples—half real, half AI-generated—and rated their authenticity and characteristics.

The study tested two types of AI voices: generic voices created from scratch and cloned voices generated from real human recordings. While 58 percent of cloned voices were incorrectly identified as real, 62 percent of authentic human voices were correctly recognized as human, showing minimal difference in detectability.

Reported impact

Dr. Nadine Lavan, the study's lead author, stated that AI-generated voices, particularly voice clones, sound as human as real recordings and can be created using commercially available tools without technical expertise or significant cost.

Voice cloning technology has raised concerns in entertainment, where well-known individuals' voices have been used without consent. Scarlett Johansson publicly accused OpenAI of using a voice that 'eerily reminded' her of her voice from the film 'Her'. Voice deepfakes have also been used to imitate politicians and journalists.

Index analysis

The study found that commercial voice cloning tools are accessible to the general public and capable of producing highly realistic voices that deceive most people, with 58 percent of participants failing to distinguish cloned voices from authentic ones.

Classification

Category
Fraud, scams and manipulation
Industry
Media, social platforms and marketing
Country
United Kingdom
Harm status
Potential harm
Intent
Unknown
Timing
Unknown
Harm types
Reputational, Economic or property
Harmed
General public, Consumers
Failure modes
Voice clone, Misidentification
AI systems
commercially available voice cloning tools

Sources and evidence

This record was researched and written by the Index, based on the following original reporting.

Srpskainfo
Glasovi koje VIŠE NE PREPOZNAJEMO: Nova studija pokazuje da većina ljudi ne može da uoči razliku između vještačke inteligencije i stvarnog glasa
12 October 2025
tportal.hr
AI klonirani glasovi zbunjuju i stručnjake: Više od polovice ljudi ne prepoznaje razliku
13 October 2025