Ensuring Likeness, Voice, and Image Security Act
United States · Law · Tennessee Governor Bill Lee and the Tennessee General Assembly
Our summary
This law updates Tennessee's Protection of Personal Rights statute to protect musicians, songwriters, and music industry professionals from unauthorized AI-generated synthetic voice and image misuse. It specifically addresses generative AI cloning models that enable unauthorized impersonation and creation of fake works in the voice and likeness of performers. The legislation establishes the first protections of its kind in the United States against AI deepfakes and voice clones in the music industry.
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Inside this policy
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ELVIS Act overview and background
Tennessee enacted the Ensuring Likeness Voice and Image Security Act to update its existing personal rights protections by adding safeguards against misuse of voice through generative AI. The law specifically targets artificial intelligence tools that enable unauthorized impersonation and creation of fake works using others' voices and images, addressing a gap where previous law protected name, image and likeness but did not cover voice in the context of AI-generated synthetic media.
Legislative support and industry backing
Multiple music industry organizations supported the ELVIS Act, including the RIAA, Academy of Country Music, ASCAP, BMI, SESAC, SAG-AFTRA and many others. The law aims to balance enabling responsible technology advancement while protecting musicians' livelihoods and preventing unconsented AI deepfakes and voice clones.
Controls
What this policy requires, forbids, grants or penalises, one control at a time and in our own words. Each control links to the official text, which is the authority. This is not legal advice.
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Themes covered 0 of 35
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Risk and scope 0 of 4
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Data and privacy 0 of 4
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Transparency and records 0 of 4
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Technical safeguards 0 of 4
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Enforcement and sectors 0 of 5
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Change history
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