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Seattle advances ban on RealPage rent-setting algorithm

Seattle's city council advanced legislation to ban RealPage, algorithmic rent-setting software that critics say facilitates landlord collusion to keep rents high. The Department of Justice is also challenging the platform, and multiple lawsuits have been filed against the company.

9 June 2025 Β· RealPage Β· Governance, accountability and labour
9 June 2025
AII-1001-983334 sources ↓
Quick facts
Category
Governance, accountability and labour
Country
United States
Source
Governing.com
Date
9 June 2025
Drafted by
Raidu Incident Detection

What happened

Seattle's City Council housing committee advanced a bill to ban landlords from using RealPage, software that compiles proprietary rental information from multiple landlords and uses an algorithm to recommend rent prices to subscribers.

RealPage denies allegations that the platform amounts to collusion among landlords to keep rents high, saying the software is used in pro-competitive ways that benefit the rental housing ecosystem.

Reported impact

Councilmember Cathy Moore cited housing affordability as the motivation for the ban, stating that rising rents caused by the platform were forcing people from their homes.

Census data showed gross rent and utilities costs for Seattle renters increased 66% between 2013 and 2023, though the city's rents remained relatively flat in recent years as new housing supply increased.

Index analysis

Critics argue that RealPage's use of proprietary information from landlords constitutes algorithmic collusion to maintain high rents, going beyond simply aggregating publicly available data.

Governance controls

The housing committee approved the bill 4-0, and the full council was expected to vote on the proposal; landlords requested the council delay the bill and allow ongoing lawsuits against RealPage to continue.

Classification

Category
Governance, accountability and labour
Industry
Real estate
Country
United States
Harm status
Potential harm
Intent
Unknown
Timing
Unknown
Harm types
Economic or property
Harmed
Consumers
Failure modes
Manipulation or dark pattern
Consequences
Legislative action, Litigation
AI systems
RealPage rent-setting algorithm

Sources and evidence

This record was researched and written by the Index, based on the following original reporting.

Governing.com
Several Cities Block AI-Powered Rent Gouging
10 June 2025
ArcaMax
Seattle considers banning controversial rent-setting software, RealPage
12 June 2025
The Seattle Times
Seattle takes aim at controversial rent-pricing technology
12 June 2025
GeekWire
Seattle City Council approves ban on tech used by landlords to allegedly set higher rents
24 June 2025