Deepfake video falsely depicts Virat Kohli criticizing Shubman Gill

What happened

A deepfake video of India's star cricketer Virat Kohli criticizing youngster Shubman Gill went viral on social media in late August 2024.

In the video, Kohli is heard saying he is the only God and that Gill has a long way to go to achieve what he has achieved, criticizing Gill's consistency and suggesting no one could match his own level of performance.

Reported impact

The deepfake video circulated widely on social media platforms, with users commenting that AI technology poses dangers.

Classification

Organizations

Virat Kohli (victim), Shubman Gill (victim)

Category

Misinformation and synthetic media

Industry

Media, social platforms and marketing

Country

India

Harm status

Potential harm

Intent

Unknown

Timing

Unknown

Harm types

Reputational

Harmed

General public

Failure modes

Deepfake video

Consequences

None recorded

AI systems

Deepfake video generation system

Sources and evidence