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AII-1001-86301
ReportedReported by fewer than three independent publishers, with no official finding.

AI-Generated Video Falsely Attributes Hypertension Cure Endorsements to Nigerian Celebrities

Fact-checkers found that an AI-generated video falsely depicted Nigerian actor Taiwo Ajai-Lycett and doctor Chinonso Egemba endorsing a non-existent hypertension cure product. The video, viewed over 98,000 times on Facebook, used synthetic voice technology and showed other signs of AI generation.

25 March 2025 Β· Aproko Doctor Β· Misinformation and synthetic media
25 March 2025
AII-1001-86301View source β†—
Quick facts
Category
Misinformation and synthetic media
Country
Nigeria
Source
africacheck.org
Date
25 March 2025
Drafted by
Raidu Incident Detection

What happened

A video circulating on Facebook shows Nigerian actor and journalist Taiwo Ajai-Lycett and medical doctor Chinonso Egemba (known as Aproko Doctor) appearing to endorse a hypertension cure product. The video depicts Ajai-Lycett claiming that a treatment developed by Egemba cured her of hypertension and stroke after conventional medical treatment failed. The video had been viewed over 98,000 times on Facebook.

Reported impact

The video's false claims could mislead people with hypertension into rejecting evidence-based pharmaceutical treatments. According to fact-checkers, no such hypertension cure product exists.

Index analysis

Fact-checkers identified the video as AI-generated based on machine-sounding voices distinct from the celebrities' natural voices, unnatural speech pauses, and mouth movements out of sync with the audio. This is reportedly not the first time Egemba's image has been used to promote false products.

Classification

Category
Misinformation and synthetic media
Industry
Media, social platforms and marketing
Country
Nigeria
Harm status
Potential harm
Intent
Unknown
Timing
Unknown
Harm types
Public interest
Harmed
General public, Consumers
Failure modes
Deepfake video, Voice clone, Manipulation or dark pattern
Consequences
None recorded
AI systems
Unidentified AI Video Generation Tool

Sources and evidence

This record was researched and written by the Index, based on the following original reporting.

africacheck.org
AI-Generated Video Falsely Attributes Hypertension Cure Endorsements to Nigerian Celebrities