AI-generated deepfakes spread on Vietnamese social media amid fraud concerns
AI-generated videos and images resembling real people are spreading on Vietnamese social media platforms including Facebook and TikTok, raising concerns about potential use in fraud and misinformation. Experts note that AI tools have advanced to create highly realistic deepfakes that are difficult for ordinary users to distinguish from authentic content.
What happened
AI-generated videos and images that closely resemble real people and situations are spreading on Facebook and TikTok in Vietnam. A Facebook user saw a photo purported to show a soldier's family with quadruplets, which she later realized was AI-generated and being used for an emotional post; she had previously been fooled by another AI video depicting retirees meeting during summer holidays.
Deepfakes featuring celebrity impersonations are circulating on social media platforms. A video student observed many deepfake videos of famous people on TikTok that appear authentic.
Reported impact
Experts express concern that people, particularly those less familiar with technology, could be deceived by these deepfakes. One student fears her elderly parents might fall victim to scams using AI-generated images or videos of family members seeking money online.
The spread of such content raises concerns about potential use in fraud and deception, as well as difficulties in distinguishing real from fake content among the general public.
Index analysis
Tools including Google Veo 3, Kling AI, DALL·E 3, and Midjourney have achieved the capability to create highly realistic images and videos through multimodal technology and advanced language models, making detection difficult. Experts note that these tools have become sophisticated enough to synchronize images, audio, and facial expressions convincingly.
Classification
Sources and evidence
This record was researched and written by the Index, based on the following original reporting.