AGU orders Meta to remove deepfake video of Vice President Alckkim
Brazil's Attorney General's Office (AGU) notified Meta to remove a deepfake video of Vice President Geraldo Alckkim from Facebook and Instagram within 24 hours, classifying the synthetic content as fraudulent and deceptive. The video falsely depicted Alckkim in an interview discussing public funds. If Meta fails to comply, the company faces potential liability and the content must be flagged as artificially generated.
What happened
The Advocacia-Geral da União (AGU), Brazil's Attorney General's Office, notified Meta to remove a synthetic video from Facebook and Instagram within 24 hours.
The video, manipulated by artificial intelligence, falsely depicted Vice President Geraldo Alckkim in an interview discussing public funds.
Reported impact
The AGU classified the content as 'deceptive and fraudulent' and determined it exceeded the limits of freedom of expression, constituting evident abuse of rights.
Meta faces potential liability if it fails to comply with the removal order.
Index analysis
The AGU classified the content as 'misinformation' and required that if not removed, the video must be flagged with a message stating: 'the video was generated by artificial intelligence - altered or synthetic content'.
Classification
Sources and evidence
This record was researched and written by the Index, based on the following original reporting.